Automotive All Stars

Automotive All Stars! Henson Chrysler Dodge Jeep Ram Management Receives Prestigious Award


Eric Barbosa, Managing Partner of Henson Chrysler Dodge Jeep Ram in Madisonville, TX recently received distinction as one of the automotive industries top performers for 2022. Being named a 2022 recipient of the Automotive All-star distinction from Automotive News cements his legacy in the industry, but Barbosa suggests he's taking the award in stride. "Our team takes pride in helping our customers make decisions when it comes to finding their next vehicle," said Eric Barbosa. "We also have great confidence in our product which is why we back it with our exclusive Henson Warranty for Life Program. Without my team and our customers, it wouldn't be possible."

The coveted award highlights less than 40 automotive industry players on an annual basis that stand out from among the other hundreds of thousands of dealerships within the nation. A competitive space to begin with, Barbosa's top-notch customer service and impeccable sales guidance set the stage for Henson CDJR's excellence in new vehicles but has most certainly flowed into used and service.

During the pandemic, Barbosa acknowledges, "We had an opportunity to reinvent the business, and we did. To the benefit of our customers and our employees."

Despite a low population base in Madisonville, the dealership connects consumers throughout the state traveling from Dallas or Houston. Many stop by to purchase based on excellent pricing, uncanny social media promotions, and a commitment to service.

The footprint of the dealership exists directly across the street from the world famous, original Buccee's in Madisonville. The Buccee's recreated the convenience store business by offering convenience, clean restrooms, shopping, souvenirs and quick checkouts.

Barbosa notes that Buccee's is a game changer and he draws inspiration, if not insight from the successful franchise.

"I mean, every day I look out from the front steps of my dealership, and I see an organization that changed the game in terms of gas stations. So, I know that if they can do that with gas stations that I can do it in another part of the automotive transportation industry. So, we get to look at things from a customer perspective on the daily and consider what it is that would make someone go out of there way, just like they do with Buccee's, to business with us."

Whether a customer is interested in a fast and furious Dodge Charger or a spacious Jeep Grand Cherokee a member of the Henson team can certainly help narrow down the options.

Henson Chrysler Dodge Jeep Rams continues to put their customers and community first, giving everyone involved an all-star experience. To find out more about Henson Chrysler Dodge Jeep Ram visit the dealerships website today: https://www.hensoncdjr.com/new-inventory/index.htm